Mr. Giannino Bonato set up Felas S.p.A. in 1972. The company was initially set up as a distributor of photo-optical items and , together with other Companies got to form the Bonato's Group. Eight years after the setting up Felas started the production of videocassettes.

From 1992, although still remaining in the videocassettes field, the company begun a radical trading differentiation setting up the distribution of best quality cosmetics, perfumery and parapharmaceutical products.

In 2007, thanks to Bersani's ordinance, our trading range of products was further enlarged with the pharmaceutical products.